Brief Description: The multimedia industry is the building blocks of the Internet, design and any other projects that use combined medias (multimedia). Multimedia is the combination of text, animation, graphics, video, audio and still photographs. http://www.aimia.com.au/
Sectors Of The Industry: The three main sectors of Multimedia are Entertainment, Education and Information.
Entertainment- the entertainment sector is designed to entertain people, this is done through the Internet, video, animation, text and pictures. We are entertained everyday by multi media… and it is a very big earner with so many products, movies, software {phone, p.c and mac} and games..
Education- Education is a big part of the Multimedia industry, teaching others about the multimedia industry, how to use different programs and using part of it such as the internet to teach people about anything. It also educates us about things happening in the world and gives us advice on how to handle them… WIthout the internet we would struggle to keep up with the current situation of world stock markets and keeping in contact with stock brokers for educated advice.
Information- Multimedia is use to market and inform people of everything, a new product, food and even people… With out newspapers, magazines and news related websites we would be constantly behind on news from other countries… Marketing would be much harder without the internet, as the internet spreads across the whole world products can reach every corner of the globe..
The multimedia sectors are connected to nearly every industry… with out multimedia marketing would be harder and less appealing to customers… The Multimedia industry has bean creeping into other industries and is coming quite apparent… the way multimedia has influenced the education industry is very big.. we now have much wider access to computer and technology in general, learning to create varying multimedia products, movies, animations, games, websites.
Major Industries Bodies: Multimedia Victoria- Is designed to keep members of the public up-to date with resources to assist people with studying, research and reporting ICT in Victoria. http://www.mmv.vic.gov.au.
Australia Interactive Media Industry Association- The AIMIA is an organization which represents the Interactive Media and Digital Industry Content sectors in Australia. They promote the growing industry in Australia. http://www.aimia.com.au/
Multimedia Australia- Multimedia Australia are an organization who provide Multimedia Products and services all over the world http://www.mmau.com/
Career Opportunities:
At graduate certificate level you can expect to have developed multimedia authoring skills and a knowledge of the interactive communication process that will enhance your employability in a range of professions. Upon completion of the appropriate course, you can pursue employment opportunities in areas such as:
Multimedia producer/developer/programmer/network administrator
Web site developer/programmer
Project management
Running a multimedia business
Instructional designer
Interactive content creator
2D/3D modeller/animator
http://courses.swinburne.edu.au/Courses/ViewCourse.aspx?mi=100&id=16645
Economic and Social Significance: Multimedia industry has had a major impact on our society and economy. These days nearly anything can be done on the Internet, including banking, selling, buying, talking and playing. Multimedia is very important in our economy and society, with out multimedia products such as the internet we would rely on daily news papers and news programs to keep us up with the news, but through the internet we can keep extremely up-to-date with what is happening. Multimedia helps businesses because they can advertise them selves to a much wider area.
